Marketing to Children - Strategies, Ethics, and Best Practices

Marketing to children requires a unique approach that balances creativity, engagement, and ethical responsibility. Join us for an insightful event where you’ll learn how to effectively reach young audiences while maintaining compliance with industry standards and promoting positive values. Whether you’re a marketer, brand manager, or content creator, this event will provide valuable strategies for crafting campaigns that resonate with children and their parents.

What You’ll Learn:

- Understanding child psychology and how it influences consumer behavior

- Strategies for creating fun, age-appropriate content that engages young audiences

- Navigating the legal and ethical guidelines, including COPPA and advertising regulations

- Using social media, games, and interactive platforms to reach kids